Firebase DynamicLink Alternative

As the mobile app market continues to grow, there's increasing interest in technologies that enhance user experience and improve in-app conversion rates. Among these, Firebase Dynamic Links has been an essential tool for mobile app developers and marketers. However, with the service scheduled to shut down on August 25, 2025, developers are now faced with the challenge of migrating to alternative solutions before the deadline. Let's explore what good alternatives are available for developers in this transition period.

Multiple alternatives exist depending on your company's situation

Currently, there are several SaaS providers supporting deep linking, including AppsFlyer, Adjust, and Branch. However, as you may discover upon research, these are essentially enterprise solutions. Their pricing is completely undisclosed to the public. The pricing model involves sales managers contacting you directly and proposing the highest possible price based on your company's situation. For most companies, allocating significant funds to attribution solutions creates a substantial financial burden on their balance sheets.

What if your company has a lot of money?

If your company already generates significant profits, you can use existing enterprise solutions like AppsFlyer or Adjust. However, even if you're already using AppsFlyer or Adjust tools, companies that find individual deep link pricing burdensome would benefit most from using Depl. In reality, companies with very large economic benefits are rare.

Unreasonable Pricing of Existing SaaS Solutions

Startups can have high MAU but low profitability, or they can be making significant revenue despite very low MAU. Most B2C services fall into the former category. The value created by a single customer is much lower compared to B2B. However, all services except DEPL do not consider this situation at all in their pricing policies. They simply adopt a charging method based on MAU. Such pricing policies can often result in excessive charges for startups.

How is DEPL's pricing different?

DEPL's pricing is incredibly affordable and even available for free. Many early-stage startups generate fewer than 100 referral clicks per month from friend invitations. DEPL offers completely free service for up to 200 clicks monthly. Additionally, for just $7, you can access up to 20,000 clicks per month. As you can see, DEPL's pricing is undeniably 500-1000 times cheaper than any other solution in the industry. It's essentially a service that costs virtually nothing.

Implementing Deep Links Without SDK

For simple deep link implementation, SDKs are actually cumbersome. Currently, all solutions like AppsFlyer, Adjust, and Branch require SDK installation. However, deep links can actually be implemented without SDKs. This completely prevents intermittent build issues due to dependencies and leads to increased development speed. Integrating services that require SDKs typically takes several hours to a day, but because DEPL is SDK-less, integration is possible in just 1 hour.